A Vision Rooted in the Land

Waipono Farms is being built on Maui with a long view toward restoring the land, honoring the people who belong to it, and creating something that gives back more than it takes.

What was taken

In 1893, a queen was overthrown. A people lost their land.

Queen Lili'uokalani, the last sovereign of the Hawaiian Kingdom was illegally deposed. What followed was 130 years of cultural erasure, land seizure, and an economy built to extract from the islands rather than sustain them.

What we're building

What We Are Working Toward

We’re building Waipono Farms as a direct response to what was taken. A place on Maui where the land is restored rather than depleted, Hawaiian culture is practiced and passed forward rather than preserved behind glass, and the people who belong to this āina have access to housing, food, and opportunity on their own terms.This is not a finished thing. It is a commitment in action, one phase at a time, with the people of Maui at the center of every decision.

130 years of compounding loss

The Hawaiian language was banned. Sacred lands were seized for military bases and sugar plantations. The ahupua'a system, watershed-to-coast stewardship, was dismantled. Today, Native Hawaiians are the most housing-insecure population in their own homeland.

90%

Of Hawai'i's food is imported

~2,000

Fluent speakers remain

$1.2M+

Median home price

Every Visitor Leaves a Footprint. Waipono Changes What Kind.

Many visitors to Maui leave behind plastic waste, carbon emissions, and dollars that flow off-island. On an island, the math of extractive tourism is inescapable. Waipono is being built on a different premise. What if coming to Maui meant the land was better for it? What if your visit funded local food production, supported Hawaiian cultural programs, and created housing for the people who live here? That is the model we are building toward. One piece of land, working as a complete ecosystem.

Secluded.
Sacred.
Still Being Built.

Imagine private farm-stay cottages and immersive experiences rooted in Hawaiian land and culture. This is what we are working toward.
What if going on vacation meant leaving a place better than you found it?
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Land

Regenerative agriculture

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Water

Preserved

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Land

Protected whole

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Culture

Transmitted

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120

Studio homes

60

Cottages
Part of the Waipono vision for regenerative hospitality.
Farm-to-table dining
Equestrian & Paniolo programs
Cultural immersion
Support & stay

What We Are Growing Into

Seven Hawaiian qualities. Each one describes what this place is growing into.
Starry night sky with the Milky Way over a rocky shore and palm trees.

Kumu / Foundation

(kumu: root, source, and the place from which everything grows)

The land is the starting point. Cattle grazing, land leases, and astronomy research establish the foundation from which everything else can grow.

Mahi / Cultivate

(mahi: to work the land, to grow with intention)

Working the land with purpose. Horse boarding, mushroom cultivation, trail rides, and equine therapy bring the agricultural core to life.

Child crouching in green grass next to a cluster of small mushrooms, wearing dark pants and colorful boots.
Black flip-flops with colorful ALOHA text and polka dots on sandy beach with footprints.

Aloha / Welcome

(aloha: love, presence, and the spirit of genuine welcome)

Opening the gate. Paniolo sunset dinners, farm tours, ATV experiences, and workshops create the first experiences of genuine Hawaiian welcome.

Hale / Home

(hale: house, home, a place where community gathers)

Becoming a gathering place. Kids camps, a farmers market, and a food truck park make Waipono a home for the people of Maui, not just a destination.

Street view of turquoise wooden building with shops, palm trees, and two pedestrians walking on the sidewalk.
Child crouching in green grass next to a cluster of small mushrooms, wearing dark pants and colorful boots.

Wahi / Place

(wahi: a sacred place, land that holds meaning and memory)

Honoring the sacred. Farm stays, a farm store and deli, weddings, concerts, and retreats root the hospitality experience in the meaning of this particular land.

Aʻo / Learn

(aʻo: to teach, to learn, to pass knowledge between generations)

Keeping knowledge alive. Educational programs, online courses, and business intensives make Waipono a place where learning flows in both directions.

Mother and son examining a purple flower together in a green garden or park.
Several people stacking their hands together in a show of unity and support.

Lōkahi / Unity

(lōkahi: harmony, unity, the wholeness that comes from all parts working together)

Everything in harmony. Kūpuna housing, full community scale, and a replication model that can carry this vision beyond Maui.

What the Land
Asks of Us

Most developments extract value from a place. Waipono is being built to keep it here. The way this works is not complicated. The land supports agriculture. Agriculture feeds the restaurant. The restaurant draws the community. The community creates the conditions for cultural programming, education, events, and eventually housing that keeps local families on Maui.

Nothing here is separate from anything else. That is not an accident. It is the whole point. And all of it, every part of what Waipono is becoming, is rooted in four commitments that do not change, no matter what else grows around them. These are not aspirations. They are the specific promises we make to this land, this culture, and the people who belong to both.
What if going on vacation meant leaving a place better than you found it?
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Land

Protected

We care for the soil, the water, and the living systems that make everything else possible.

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Water

Preserved

We steward the watershed with the understanding that what happens on this land affects everything downstream.

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Culture

Practiced

Hawaiian culture is not a feature of this place. It is the foundation. We are committed to practicing it, honoring it, and ensuring it is passed forward.

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Kūpuna

Honored

The elders who carried this culture and this land deserve to be centered in what we build, not added as an afterthought.

120

Studio homes

60

Cottages
Farm-to-table
Equestrian programs
Cultural immersion
Donate & stay

This Vision Belongs to Everyone
Who Shows Up for It.

Waipono Farms is still being built. The vision you just read is a commitment, not a brochure. If you want to be part of what this land is becoming, the simplest step you can take right now is to stay connected.
Join the 'Ohana